Before you do anything to do with money you may need to change your mindset and language about money. Start talking about money in the positive and drop the negative thoughts and feelings and words you use about money.
Stop telling yourself you’re no good at money and numbers and start telling yourself you’re on the way to learning more about money and numbers.
Then employ these 5 money making strategies to help you make more money.
1. Multiple transactions
If you say “Thank you and goodbye” to your customers after a transaction you may be losing one of the best opportunities to help your customers get more of what they really want – and put money in your bank.
Say “thank you and hello“ – invite your customers to join your community of happy clients so you can keep in touch with them.
2. Sell what makes money
If you have a range of products or services at different price points, think about this: top sales people will tell you that it often takes about the same amount of time and effort to sell one BIG thing than one small thing, provided you are speaking to the right customer. And if they want the small things why not bundle them together to make a big sale – think “upsell”. You won’t know unless you offer.
You might be spending too much time attracting small clients instead of going after the bigger clients. “Any sale is a sale” while technically correct, could be eating into your profits by not selling high profit items or discounting to get the sale.
Think bigger – around 20% of your customers would buy a higher priced item from you if you
a) had one
b) offered it to them.
Make sure you cultivate the top 20% of customers who love you and will buy your big ticket items.
3. Invest in assets
If you’re going to reinvest money back into your business DON’T “pimp your ride” buying pretty things or high tech things UNLESS they have the ability to make you more money.
Invest in people who can bring in more sales, technology to make it easier to collect money, systems that create more flow so things run faster and smoother and programs that identify the money you are leaving on the table so you can scoop it up.
4. Sell your ideas
If you sell tangible products or time for money services you could be missing out on leveraged money or even “money while you sleep”.
You probably know lots of things other people don’t know. It’s likely they would be happy for you to teach it to them either 1 to 1, in a group or an online automated program. Have you considered information products? E-books, e-classes, video programs, membership programs are easier than ever before to set up and run at minimal cost.
Use blogs, social media, email marketing and strategic partners to market and sell your ideas
5. Set money goals
Decide on the ACTUAL amount of money you want then get to work with a piece of paper or a spreadsheet to work out how you will achieve it. OR use the Income Generator Calculator tool.
For example your money goal might be an extra $100,000 in the next 90 Days.
Break the goal down into manageable chunks – if you sell a service, how many days will you be working in the next 90 days to sell and deliver that service. Let’s call it 44 working days to allow other days for running your business and days off.
Do the numbers
100000/44 = $2272.73 per day is your target.
The next question is HOW? How can you make that much money each day for 44 days?
Get creative – work out how many sales you’d need to generate to achieve the target then get to work structuring, marketing and selling to reach your goal.